Mental health awareness is something more and more people are starting to acknowledge and support. It’s unfortunate that it has taken this long for a light to be shined on something that impacts millions of Americans each and every day, but hopefully the movement will continue to move forward and even more communities and institutions will begin to pay attention to it.One of the most effective ways a number of mental health fighters have been able to deliver their messages is through social media. And recently, 27-year-old beauty blogger Yasaman Gheidi from Vancouver, Canada used her platform to do just that.

Anyone who visits Yasaman’s Instagram page can see she is an extremely talented, creative, beautiful person. She has hundreds of posts depicting various makeup looks, outfits, and hairstyles that her 77,000+ followers can’t get enough of.

Instagram | @lilmoonchildd

However, even though she seems perfectly happy and content in her images, the truth is, this young woman deals with crippling challenges on a daily basis when it comes to her mental health.

Instagram | @lilmoonchildd

And because of the stigma society has created surrounding mental health disorders, she, like so many other sufferers, has chosen to stay silent and retract from the world whenever she finds herself unable to cope…

Instagram | @lilmoonchildd

…Until now.

Instagram | @lilmoonchildd

According to one of Yasaman’s Instagram posts, the way she chose to deal with her mental health changed after she had an anxiety attack that caused her to quickly sneak out of a work function.

Instagram | @lilmoonchildd

Worried about what her coworkers were going to think, Yasaman asked her partner what she should say to them if they asked any questions.

Instagram | @lilmoonchildd

“Without much thought she said to say that I had a headache. I agreed but quickly questioned my decision. Why did I have to be ashamed and lie about my anxiety attack? So many wonderful and amazing people suffer from the same mental illnesses that I do on a daily basis. Why can’t we just talk about it openly?”

Instagram | @lilmoonchildd

It was in that moment that Yasaman not only decided to face her own mental illness head on and stop hiding her struggles from the world, but also inspire others to do the same. The “Inside Out Challenge” was born!

Instagram | @lilmoonchildd

Inspired by Pixar’s Inside Out, Yasaman posted two videos on YouTube showcasing the illnesses she deals with in her daily life: anxiety and depression. According to her, it’s about starting a conversation and “giving mental health a visual representation — as a way to end the stigma that surrounds it.”

Instagram | @lilmoonchildd

“I’ve challenged people to paint on their face what they feel on the inside at times. It’s not something visible and I think a lot of the time it’s not taken seriously. It’s not an open wound, it’s not a broken arm, so people can’t see it and they can’t empathize with it.”

Instagram | @lilmoonchildd

Since handing down her challenge, Yasaman has received hundreds of videos and images from people showcasing their visualization of the hidden battles they face everyday.

Instagram | @that709highlight

“I really [want] to give mental illness a face so that people who don’t battle with mental illness [can] understand it a bit more.”

Instagram | @michellefrit